Girlshealth.gov

Palladian Partners / 2016

BE HAPPY. BE HEALTHY. BE YOU.

A website and branding refresh for the Office on Women’s Health (OWH) teen-centric website: Girlshealth.gov.

Girlshealth.gov offers teenage girls reliable, useful health information to empower them to live happy and healthy lives. OWH wanted to refresh the branding and website to encourage girls to identify and engage with the content.

The redesign included rounds of research, mood boards, style tiles, wireframes, user testing, and a mobile-first approach to web design. A team of designers worked together to update the website to a mobile-friendly and responsive template, create a new logo, and compile a set of icons and illustrations to modernize the brand. I supervised the image curation for the website—reviewing, re-coloring, and re-sizing more than 500 photos and illustrations—and finalized the website designs and branding guidelines. The new design is currently waiting for clearance to go live.