Libra Meetings

BHDC / 2020

REDEFINING DISTRIBUTION.

Two concepts for three 2020 Libra Insurance Partners meetings.  

Blue House Design Company has been creating meeting materials for Bramco Financial—now Libra Insurance Partners—for years. To attract potential meeting attendees, the materials usually display unique and charming details related to the event location. The 2020 meetings were supposed to take place in Nashville, Tennessee, so I was inspired by letterpress prints and concert posters for both concepts. The first design featured a dusty color pallet and a large acoustic guitar. The second design focused more on typography and used brighter colors. The client chose a modified version of the first concept.